Who am I?

Personal Details

Kristie Bauer

About

My name is Kristie Bauer and I am a graphic designer, mother, wife and Lupus advocate. For over 5 years, I have worked at GovDelivery as the lead designer on the marketing team. I have a strong passion for putting out work that makes an impact. While design may be a primary example of my work, I also find time to bring data into the mix. I can get lost in an excel sheet trying to find a story. I have a Bachelors of Fine Arts degree, from the University of Wisconsin-Stout, with a concentration in Graphic Design and a minor Business Administration.

My Professional Background

Work Experience

2013January - Present

GovDelivery

GRAPHICS & MARKETING SPECIALIST

Job Description

  • Manages design and production for all marketing materials and company graphics, including overseeing contractors and vendors as needed.
  • Identifies, gathers and posts/updates diverse content (press releases, blog posts, customer news stories, etc.) to necessary digital properties (internal sites, websites, blogs, social media, etc.)
  • Oversees digital properties (internal sites, website, blogs, etc.) and uses content management system and traditional HTML to develop web pages and online elements.
  • Owns and manages marketing events, including tradeshows, user events, seminars, etc., and oversees event contractors and vendors as needed.
  • Provides and coordinates webinar logistics, including webinar creation and scheduling.
  • Provides creative direction for company’s image and brand, including direction on web graphics, tradeshow/event graphics and client-facing graphics.
  • Manages and enforces brand standards & guidelines.
  • Provides recommendations on marketing tactics/marketing campaigns based on previous campaign performance, understanding of market trends/competitive landscape, and data.
  • Coordinates budget expenses with overall team.
  • Contributes to the success of the company by leading or assisting with other projects and tasks as needed.

2010 June - 2013 January

GovDelivery

MARKETING COORDINATOR

Job Description

Marketing Coordinator’s overall objective is to coordinate GovDelivery’s marketing initiatives.

  • Design marketing materials, including brochures, white papers, customer success stories, templates, and other materials as needed; coordinate collateral changes; and manage print vendor relationships.
  • Develop and maintain graphics for marketing materials, including infographics, presentations, web images, advertisements and other graphics as needed.
  • Coordinate, organize and update content for internal and external websites.
  • Coordinate and compile tradeshow, seminar and conference schedules, including managing event contracts/sponsorships, shipping, logistics and other duties as needed.
  • Develop, manage and enforce brand standards & guidelines.

Take on additional marketing projects and support digital marketing goals/initiatives as needed.

2010 March - 2010 June

GovDelivery

GRAPHIC DESIGN INTERN

Job Description

  • Design marketing materials, including brochures, white papers, customer success stories, templates, and other materials as needed; coordinate collateral changes; and manage print vendor relationships.
  • Develop and maintain graphics for marketing materials, including infographics, presentations, web images, advertisements and other graphics as needed
  • Develop, manage and enforce brand standards & guidelines.

My Education

Education

2005 September - 2009 December

UW - Stout

Bachelors of Arts

Concentration: Graphic Design

Minor: Business Administration

School Profile Description

The Bachelor of Fine Arts (BFA) in Graphic Design at UW-Stout prepares you for a career as a professional designer, and provides graduates with the skills and flexibility to succeed and adapt to the rapidly changing nature of the graphic design and interactive media industry.  A Graphic Design concentration allows students to explore various facets of graphic design including advertising, publication, packaging, motion graphics and more.

References

  • Mike Bernard

    Sr. Manager of MKTG. Operations

    It has been my great pleasure to work alongside Kristie. She flawlessly juggles many hats at one time, pushes the look of our brand to new levels and is dedicated to seeing the company succeed. This means she tends to put in long hours, making sure everything is right. Kristie combines all the skills a modern marketer needs: Technical abilities, passion for the client, drive to see the team succeed, creativity and problem solving, and the ability to turn on a dime. Kristie is an excellent member of our marketing team and I would recommend her for any marketing role.

  • Mary Yang

    Marketing & Communications Strategy

    I've had the distinct pleasure of managing Kristie for three years, and I would enthusiastically recommend her. She is dedicated, passionate, and focused on learning and growing while delivering quality work every time. She holds herself to a high standard of excellence, and her attention to detail is better than anyone else I’ve ever met. All of these attributes makes Kristie an absolute joy to work with, but what I appreciate most about her has been her ability to offer up a perspective, formed by her creativity and logic, that pushes the project we’re working on to a new level. Without a doubt, working with Kristie at GovDelivery – watching her grow and expand her skills – has been one of the best experiences I’ve had.

What I’m best at

Skills & Knowledge

Software

95%Adobe InDesign
Adobe Illustrator 90%
Adobe Photoshop 90%
Adobe Dreamweaver 90%
Microsoft Office 90%
Eloqua 70%
Salesforce 70%

Recognitions

Internal Employee Recognition Awards

GovDelivery

Named in Minnesota Bride Magazine

GovDelivery

Strengths

Achiever
Strategic
Learner

Knowledge

  • Google Analytics
  • Website Management
  • Data Visualization
  • PowerPoint Creation
  • Project Management
  • Event Planning
  • Bootstrap
  • Email marketing
  • CMS Platforms
  • Marketing Automation
  • Social Media
  • Eventbrite

Hobbies & Interests

  • Sports

    Sports

    I love watching sports. Football and Baseball are my favorites. Packers and Twins!

  • Photography

    Photography

    I love photography and trying to capture objects in a way you wouldn't normally see them.

  • Reading

    Reading

    I don't always have time, but when I can find time, I love to get lost in a good book.

  • Cooking

    Cooking

    I love to cook. If I do have free time, I find myself searching and trying new recipes.

  • Volunteering

    Volunteering

    I am very active in the Lupus Foundation of MN. I even host and plan my own fundraiser, Leaf for Lupus.

  • Family

    Family

    I am a new mom and find myself staying home to spend time with my husband and son.

  • Brand

    Brand

    I have a huge passion for brand and brand awareness.

  • Hunting/Fishing

    Hunting/Fishing

    I love the outdoors. I hunt and fish regularly.

  • Design

    Design

    I am very passionate about design. I often find myself helping friends in family with misc design projects.

My latest work

Portfolio

  • Infographic
    +

    Infographic

    Data Visualization

  • Booklet Design
    +

    Event Booklet

    Print

  • Event Landing Page
    +

    Event Landing Page

    Web

  • Banner Stands
    +

    Banner Stands

    Print

  • Event Landing Page
    +

    Fundraiser landing Page

    Web

  • Lupus Walk Flyer
    +

    Lupus Walk Flyer

    Print

  • Landing Page
    +

    Resource PAge

    Web

  • Infographic
    +

    Infographic

    Data Visualization

  • Kids Birthday Invite
    +

    Kids Party Invite

    Print

  • Credibility Sell Sheet
    +

    Credibility Sell Sheet

    Print

  • Presentations
    +

    PowerPoint Slides

    Presentations

Contact

Get in touch

Contact me with any questions.


My Address

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